Look, I think it’s nice that you want to be known as the super inclusive store. I mean, the rest of the world just thinks of you as the slightly over-priced alternative to Wal-Mart, but whatever. The thing is that you are not being inclusive.
You may think that you’re being inclusive to the tiniest section of the population by saying that transgendered people can choose which bathroom they want, but you’re actually alienating what constitutes most of your market: women. You are alienating them because you are putting them in danger. When you say that a man can go into the women’s restroom, you also leave the door wide open for perverts.
Listen Target, I understand that you probably weren’t thinking about the perverts that will take advantage of your new policy when you announced it. You just wanted to appease the social justice warriors that scream their shrill little heads off whenever they don’t get their way. I get it, but that doesn’t make it okay.
Here’s the statement you released about the controversy on Tuesday: “We stand for equality and equity, and strive to make our guests and team members feel accepted, respected and welcomed in our stores and workplaces every day.”
Guess what? I don’t feel “accepted, respected, and welcomed” in your store. As a woman, I feel like you just spit in my face. I feel afraid. More than anything, I feel like you don’t care about me. All you care about is appeasing one very tiny and very loud minority.
Look, you gotta do what you gotta do. If you want to endanger the majority to capitulate to the minority, you go right ahead. But until you change this policy, I won’t feel comfortable in your store, and it seems like a whole lot of people agree with me.
Uncomfortable people don’t buy as many things, just so you know.